About MWCS
A company of one.
On purpose.
MWCS is the independent consultancy of Michael Wiens — deliberately small, deliberately specialised.
Michael Wiens
Founder, MWCS
Every project gets senior attention from kickoff to handover, because there is nobody to hand it off to. No juniors learning on your budget, no account managers between you and the work.
The focus is intentionally narrow: Salesforce Marketing Cloud Next and Marketing Cloud Account Engagement. Two platforms, followed release by release — because depth beats breadth when your marketing engine is on the line.
Salesforce is rebuilding marketing for the age of AI agents, and most teams are navigating that shift with outdated maps. MWCS exists to be the current map.
The stack
Marketing Cloud Next Agentforce Account Engagement Data Cloud Salesforce Flow Engagement Studio Email · SMS · WhatsApp Lead Scoring Journey Design HTML Email REST APIs
Working principles
- Outcomes over hours — packages are scoped by result, not by days billed.
- Your org, your assets — everything is built and documented in your org.
- Plain language — findings your leadership understands, not just your admins.
Not sure where to start?
Send a message about your org — the first call is free. No pitch deck, just a conversation.